Car-sharing aware meeting in Bologna

CIVITAS Initiative

Accessibility, excellent customer service, innovation and customer feedback were the order of the day at the recent Car Share Aware Meeting, organised by the public transport operator, ATC, in collaboration with SRM.

Car Share users were invited to learn more about the new range of Bio power cars, increased dedicated and protected parking spaces, greater integration with public transport, new payment arrangements and an improved customer care service. Also on view was the easier to use new website on the Car Sharing service provided and managed by ATC, www.atc.bo.it/carsharing. Now integrated with the public transport service , the site offers car-sharing customers, smarter and easier ways to travel.Experts were on hand to show how customers can increase their car-sharing opportunities through access to social networks such as Facebook and You Tube.SRM - Reti e Mobilità, involved in the CIVITAS MIMOSA project together with ATC, took the opportunity to shape future car-sharing policy. Surveys were carried out on car share users’ experiences to date, their attitudes and future habits. Similarly, other cafe style informal chats proved highly valuable and collaborativeCommitment was secured from almost all attendees to take part in further surveys and test phases of the scheme - an important part in assessing the success of the measure.

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