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Using social media to involve citizens

The CIVITAS WIKI team has just published a new Policy Note on the use of social media to involve citizens in urban mobility project. Very interesting read !

What's your experience with social media? Is it helpful or does it cause headache?

http://civitas.eu/content/use-social-media-involve-citizens-urban-mobili...

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I think it's becoming more and more important, hence I want to ask whether there will be a webinar about this topic or if it has a slot at the CIVITAS Forum Conference 2015?