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Mobility Measure

Smart and clean urban freight logistics at tourist destinations

The SULP, coordinated by CMF, will validate the feasibility of measures to control and refine urban logistic strategies (i.e. online platform).

Implementing sustainable mobility

The measure will reduce the number of vehicles, optimize the delivery routes, their efficiency and subsequently the environmental impacts in the city core. With this new conceptual approach, new organisational arrangements or relationships between local authorities and local traders will be also established. In additional, the new legal framework will also prevent illegal parking and free the areas reserved for pedestrian use in the target area. In parallel, the measure will also promote safe and environmental friendly streets, foster the use of soft modes of transport and increase livability and socialising between tourists and locals.

Through this measure, it is aimed to find a solution to the traffic issues in the city and to eliminate traffic issues which are avoidable.


  • Develop a Sustainable Urban Logistic Plan;
  • Identify a pilot area to monitor the loading and unloading services;
  • Adapt the current logistic offer to mobility demands through a municipal legal framework;
  • Adapt public transports to be able to transport goods;
  • Promote the use of less pollutant vehicles in order to reduce environmental impact;
  • Raise awareness concerning the negative effects of delivery services during peak hours;
  • Test the feasibility of measures to control and refine urban logistic strategies.

How will this be achieved?

The main planned actions are:

  • Data collection for the ex-ante evaluation (already completed)
  • Communication process to introduce the concept of urban logistics and its importance in the city of Funchal (already completed)
  • Conduction of tendering process (already completed)
  • Kick off meetings with freight agents (completed)
  • Promotion of soft modes and public involvement focusing the negative impacts of illegal parking for load and unload operations (completed, during the Mobility Week ’17)
  • Planning of activities to foster sustainable mobility for the upcoming Mobility Week ’18 (underway)
  • Parking reorganization and creation of dedicated parking spots to facilitate load and unload operations (undergoing)
  • Planning process and definition of strategies to improve the quality of service related to goods distribution (next stage)
  • Post-implementation data collection and assessment of results (final stage)
  • Final assessment report (final stage);

How did the measure progress?

The first steps, after the identification of the targeted area, were comprised of identifying the indicators most suitable to assess the impact of the actions. Indicators were aligned with emission pollutants (using COPERT analysis), dynamics related to freight operations (number of accesses, type of vehicle used, etc) and surveys along the target area.

Following the baseline collection, a subcontracting process took place in which an expertise company is currently leading the SULP process, support the Municipality in drafting out the load, and unload municipal regulation. In addition, and following the application of the strategic actions, data will be again collected to assess the impact.


What were the outcomes of the measure?

The expected impacts for measure MAD 5.1 are the following:

  • Less congestion in the inner city by 5%;
  • Decrease of noise and emissions by 5%;
  • At least 60% adhesion to the urban logistic working group;
  • Decreased number of commercial vehicles circulating in the inner city by 5%:
  • At least 80% of the participants stating that their mobility information and their satisfaction with the mobility services have improved;
  • Decrease of 5% in the total energy consumption of logistic fleet circulating yearly in the inner city.

However, and considering the sought interventions, some impacts were added, namely:

  • Reduction of delivery time in the target area (at least 10%);
  • Reduction of accesses in the target area (at least 10%);
  • Reduction of permanence time in parking and unloading parking spaces (at least 20%);                                             
  • Reduction of percentage of people troubled by transport noise (at least 10%);