Back to Top

Beach Bicycle Chic & Parade - A Summer in Gdansk!

Author: CIVITAS Support
Posted on: Monday, September 13, 2010 - 14:01
Gdansk , MIMOSA

CIVITAS MIMOSA city Gdansk kicked off the summer with The Great City Biking Event, promoting cycling as a smart everyday means of urban transport, as well as pushing the safety aspect of cycling.

Organised in conjunction with the local police traffic department, the event began with a bike parade featuring a host of strange and wonderful bikes along with many daily bike commuters. Led by the presidents of Gdansk, the parade stretched along the coast road and finished up at the ‘Biking Picnic’ near the beach in Brzezno, where a host of exciting events awaited the crowds. First up was the launch of the CIVITAS MIMOSA Gdansk Bike fashion contest, aimed at fostering a positive urban bike culture amongst young people. The contest was divided into two parts, one for the ‘Best Cycling Outfit’ and another for ‘Best Bike Accessory.' It was promoted with a carefully orchestrated poster, leaflet and social media campaign. The winner will be announced at a fashion show displaying the best and brightest outfits and accessories during the MIMOSA Mobility Week on 25 September 2010.Other events included: traffic rule competitions for children, hands-on bike demonstrations, cycling license exams for children, bicycle clinics and first-aid shows. For the MIMOSA team, it also proved a great opportunity to conduct over 270 surveys on mobility choices for Gdansk citizens, as well as to disseminate information about CIVITAS MIMOSA. Each person that filled in the survey form obtained a DVD of The Cyclist's Handbook embossed with the CIVITAS MIMOSA logo. Other promotional materials prepared for this venue went like hot cakes, most notably the reflective bike stickers.

News Search

Latest Events

15/06/2020
Join an upcoming CIVITAS webinar on 15 June, 14:00 - 15:00 CEST, that looks at how two CIVITAS citie...
17/06/2020
Magyar CIVINET webinar A közösségi közlekedés szervezése a veszélyhelyzet enyhítése után 2020.06.17....
17/06/2020
This webinar from CIVITAS DESTINATIONS presents the main components of the knowledge-based CELSO sys...
24/06/2020 to 26/06/2020
This study visit to Vinnytsia (Ukraine) provides an exciting opportunity to go to the winner of the...
15/09/2020 to 18/09/2020
Velo-City is the world's premier cycling summit, focusing on cycling infrastructure, bicycle inno...