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The Traffic Snake Game tracking device is robust, waterproof, tamperproof and can be attached to schoolbags or carried along. It allows collecting GPS data for target groups that do not use smartphones or tablets, for example school children. In the Traffic Snake Game campaign, it is used to collect data on pupils’ journeys to school.
For schools that participate in the Traffic Snake Game, the device reduces the work for teachers. In comparison to simple hands-up surveys with pupils it also collects more reliable and detailed data (modal choice, trip length, trip duration and chosen route). In addition, parents receive a link to the route of their child.
The collected data is available in real-time to schools and teachers via a user-friendly interface. This allows schools to estimate the modal split of the school, map the routes according to the used mode and its evolution in response to mobility campaigns. The tracking data will allow teachers and schools to respond to these evolutions on a day-by-day basis and to encourage pupils during the campaign.
Release scheduled for mid to late 2018