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People’s mobility is becoming an increasingly important basic need in the modern world.
Events | 17/07/2013
CIVITAS VANGUARD, and the CIVITAS thematic group ‘Mobility Management’ organised a webinar on how to encourage a sustainable shift in mobility behaviour away from the personal car and how to assur
Events | 17/07/2013
With thousands of personal contacts each year, taxi drivers were identified as potential information multipliers, able to spread important messages about clean transportation, especially if their
Measures | 08/11/2011 | Graz
Mobility marketing and awareness raising
Traffic congestion was endemic in Cork city centre and along the main roads. The many narrow streets are inappropriate for the increasing volumes of traffic.
Measures | 07/11/2011 | Cork
Mobility marketing and awareness raising
As part of the city’s efforts to improve its public transport system, attract more passengers and achieve a shift away from private car use, a web page was created to optimise trip planning.
Measures | 02/11/2011 | Stockholm
Mobility marketing and awareness raising
At the time of measure implementation, cycling had a relatively low modal share in Stockholm, being relatively underused for commuting and short journeys compared to other Nordic cities.
Measures | 02/11/2011 | Stockholm
Mobility marketing and awareness raising
The measure was aimed at widening participation and encouraging e-learning and the use of other online services through the implementation of a wireless hotspot, providing equipment and Internet ac
Measures | 03/11/2011 | Bristol
Mobility marketing and awareness raising
The need for a transport information centre was identified as important to improving access to transport information for Bristol residents and visitors alike.
Measures | 03/11/2011 | Bristol
Mobility marketing and awareness raising
The need to strengthen linkages between transport and tourist information for visitors to the city has long been recognised.
Measures | 03/11/2011 | Bristol
Mobility marketing and awareness raising
Traditional approaches to achieving modal shift have been through the provision of transport services and infrastructure, pricing and longer-term land-use policies. Although these measures are ess
Measures | 03/11/2011 | Bristol
Mobility marketing and awareness raising
The availability of accurate information on alternatives to the car is a prerequisite for promoting environmentally friendly modes.
Measures | 08/11/2011 | Bremen
Mobility marketing and awareness raising
Because of high vehicle taxation in Denmark, the average age of cars is higher than in the rest of Europe. These older cars pollute more and use more energy than newer models.
Measures | 08/11/2011 | Odense
Mobility marketing and awareness raising
Over 4,000 children are killed in traffic accidents in Europe each year, but experience has shown that behavioural traffic training can reduce the number of accidents and improve mobility choices
Measures | 08/11/2011 | Odense
Mobility marketing and awareness raising
The measure was built on the TravelSmart concept for personal transport choice marketing carried out in Australia, England and Sweden.
Measures | 08/11/2011 | Odense
Mobility marketing and awareness raising
Besides offering high-quality public transport services, it is essential to use appropriate communication and marketing techniques when trying to change people’s travel behaviour and encourage a sh
Measures | 02/11/2011 | Genova
Mobility marketing and awareness raising

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