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Mobility Measure

Integrated payment solutions for mobility and tourism

Las Palmas de Gran Canaria want to increment the number of the tourist that used the public transport. For it, the public transport company is being developed a card tourist. This card tourist will have duration of the 24/72 hours, where the tourist will be able to use the public transport unlimited.

Before the implementation of the BRT, Guaguas Municipales will install two external ticket vending machine. Besides, Equipment for the Smart Card validation will be introduced on 17 vehicles of the Fleet Guaguas Municipales, before the BRT implementation, to will check its correct operation.

Implementing sustainable mobility

Objectives:

  • Increasing of the satisfaction about the quality of public transport services.
  • Reduction of noise, emissions and fuel consumption.
  • Increasing of the total share of citizens and tourists that use sustainable modes of transport.
  • Increasing of the number of tourists that use sustainable modes of transport by facilitating the way of payment.
  • Introduction of new ways of payment solutions better adapted to users’ needs, either tourists or neighbours.

How will this be achieved:

Guaguas Municipales is studying that bus stop will install two external ticket vending machine. Also Guaguas Municipales will join effort with other smartcity project call “inteligencia azul”, and we will acquire Equipment for the Smart Card validation based on its technical requirements.

Guaguas Municipales will produce the cards tourist in the next months and after the summer the public transport company hope that the cards will begin work. Besides, the public transport company is in contact with stakeholders to sell the card tourist, for example in the hotels.

How did the measure progress?

  • Touristic cards:
  • Elaborate an internal report of the main features and fares of different cards focused on tourism of several touristic cities as Madrid, Sevilla, Barcelona, Valencia and Zaragoza. (Benchmarking report)
  • After that, it has been contacted a Software development company to ask for the necessary technological matters to achieve this kind of titles.
  • Contacts with companies to develop the commercial design of the 1-3 days touristic card for urban public transport.
  • Commercial design and tradename for 1-3 days touristic card for urban public transport has been carried out
  • In order to introduce a touristic urban public transport in Las Palmas de Gran Canaria, a kick of training for business model development was carried out in october 2017, and after that, successive meetings have been hold.
  • A benchmarking report was drafted to identify similar solutions (urban public transport cards focus on tourism market) in other transport companies at national and european level that could support Guaguas Municipales to defined the comercial and operative solutions due to technical solutions have already been identified.
  • Ticketing machines:
  • It has been contacted an ITS company to look for information about the next generation ticketing machine regarding to urban public transport.
  • Technical specifications for BRT ticketing machines have been collected.
  • Technical support as part of task 8.3.1 was requested to Memex in order to get information about e-ticketing equipment and traffic light priority.
  • Meeting with a company expert in WiFi solutions into trains, buses and in other transport system was attended to understand the requirements and needs to include this technology into BRT system.
  • Technical specifications for BRT ticketing machines have been collected.
  • Meeting with a company expert in mobile ticketing solutions to understand the requirements and needs to include this technology into BRT system.

What were the outcomes of the measure?

  • 84 contactless cancellation equipment (RFID of VIX with code bar reader).
  • 42 switch.
  • 2 external tickets vending machines.
  • 1 and 3 days (24-72 hour) tourist and mobility ticket that provides access to urban buses.
  • Public transport 2 ways ticket with entry to tourist attraction or events.
  • Business case integrating pricing strategies that combine leisure and touristic trips.
  • Meetings with tourist partners and stakeholders.

Basic Information

Thematic Areas