Back to Top

CIVITAS Funchal makes its mark at ExpoMadeira

Author: CIVITAS Support
Posted on: Tuesday, August 16, 2011 - 11:02
Funchal , MIMOSA

CIVITAS MIMOSA was present once again at Expomadeira, the largest economic activities fair in Madeira, to update Funchal’s business community on the CIVITAS objectives and measures. The MIMOSA team was sure to get attention with an electric bike up for grabs! 

Interaction with locals and businesses was based on a two-way approach looking at why and how to get stakeholders moving in the right direction. Initial attention focused on the fact that road transport is the primary cause of air pollution and traffic jams, which results in severe health and environmental problems. Solutions offered included practical sustainable mobility behaviour and routes that promote better environments for a city with a better quality of life. Marketing publications and presentations specifically encouraged the adoption of a less car-dependent lifestyle with the help of less polluting means of transport such as public transport, walking and cycling. The Expo provided an excellent opportunity to measure the impact of CIVITAS in Funchal as the team handed out a survey similar to the one that had been carried out at last year’s ExpoMadeira. By the end of the fair, more than 800 respondents had completed it. On the last day of the fair, the CIVITAS FUNCHAL consortium members had a raffle for an electric bike. Overall the event was considered a success with record numbers dropping by the stand to interact with the team, hear about CIVITAS and register for a chance to win the electric bike.  

Related documents

Currently there is no more information

Add comment

Log in or register to post comments

News Search

Latest Events

20/10/2017
The CityLab project invites you to participate in its upcoming symposium. The event will provide att...
24/10/2017 to 25/10/2017
Organised by the CIVINET for the Czech and Slovak Republics, a two-day study tour focusing on strate...
25/10/2017
CIVINET ROMÂNIA împreună cu Municipiul Timișoara organizează in data de 25 octombrie 2017, la Timișo...
14/11/2017 to 15/11/2017
The SUCCESS project targets the construction industry as one of the largest consumers of urban freig...
26/04/2018 to 27/04/2018
On behalf of the project consortium ELIPTIC, the City of Bremen would like to invite you to the fina...