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“Pendlernetz Stuttgart” starts its new Car-pooling Campaign

Author: CIVITAS Support
Posted on: Wednesday, January 30, 2008 - 10:57
CARAVEL

“Be the Face of Pendlernetz Stuttgart 2008” or “Send us your experiences with Pendlernetz Stuttgart” - with slogans like these “Pendlernetz Stuttgart” started it’s new marketing campaign to get a feedback from users.

With a new car-pooling campaign, Stuttgart’s car-pooling service “Pendlernetz Stuttgart” is searching for new users. Additional all users are asked to report about their experiences with “Pendlernetz Stuttgart”. All participants of the campaign will take part at a lottery and the winners will be presented in the second part of the marketing campaign on posters and postcards in the Stuttgart region as “The Face of Pendlernetz Stuttgart 2008”.The aim of the campaign is to get a feedback from users who run functioning carpools and to recruit new ones.The idea to collect opinions and pictures of car-pooling users and to publish their faces on posters and postcards should make the car-pooling service more personal. Doing this the identification of other people with this service should be much easier.To join the campaign and for more information just click on: www.pendlerkampagne.de

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